Honour payouts

Acca Freedom

Either boost the odds of trebles and above to win more, or insure your bet against one bad result from five or more selections to get your money back as a free bet of up to £20. T&Cs apply. 18+ only.
Claim it now

Best odds guaranteed on all UK/Irish horse racing & greyhounds

Max benefit £25,000 per customer, per day. Available on selected races/meetings from 10:00 on day of race. If SP is greater than price taken, returns will be paid at SP. Customer/Player restrictions & Racing Best Odds Guaranteed Rules apply.
Claim it now

Bet £10 Get £30 in free bets - Promo Code: P30

New customers using Promo Code P30 only. Min £10/€10 stake, min odds 1/2, free bets paid as 2x £15/€15 (30 days expiry), free bet, payment method, player & country restrictions apply.
Claim it now

#YourOdds - create and combine your markets with #YourOdds

#YourOdds lets you create your own markets. Tweet @WilliamHill with #YourOdds and they’ll try to give you a price on it happening. All Premier League, Championship, League 1 and League 2 matches. Selected live games on BT and Sky Sports can be combined in multi-match offer. Betting rules & T&Cs apply.
Claim it now

Get double #YourOdds prices on selected events every week

Double #YourOdds are #YourOdds prices that have been doubled for a limited amount of time. They're available each week on some of the biggest events on the sporting calendar. Stake limits apply. Available online for a limited time only. Singles only. Cash in not available. Do not qualify for Bet Boosts. William Hill have the right to modify or restrict how much is placed on any market per customer.
Claim it now

Get Flash Odds on selected events every week

Flash Odds are hugely enhanced prices available online for a limited time each week on the biggest sports events.  Stake limits apply. Singles only. Flash Odds bets do not qualify for Bet Boosts. Racing Flash Odds do not qualify for live streaming, High 5 or other promotions. William Hill have the right to modify or restrict how much is placed on any market per customer.
Claim it now

In-Play Cricket Insurance: Get 10% of your losses back as a free bet

10% net losses on Cricket bets for the previous week. Each week paid as a free bet (4 days expiry). In-Play bets only. Max 100 GBP free bet paid 12:00 Mon for previous week. Player, country & currency restrictions apply. Free bet rules & terms apply.
Claim it now

Tennis In-Play Insurance: Get 10% of your losses back as a free bet

10% of losses in tennis bets for the previous week/each week paid in free bets. In-Play only. Single bets only. Max 100 GBP free bet paid. 12:00 Mon for previous week. Free bet expires after 4 days. Player, country & currence restrictions apply. Free bet rules & terms apply.
Claim it now

Extra Places on selected race meetings every week

Enjoy a greater chance of enjoying each-way earnings with extra places on several high-profile races each month. Look out for banners on the William Hill website - up to double the number of places on offer. Min runners apply & enhanced each way terms at 1/5 odds apply unless otherwise stated.
Claim it now

3 Bet Boosts every day for horse & greyhound racing singles

3x Bet Boosts on horse racing or greyhound singles per customer per day. Max stake 20 GBP win or 20 GBP EW. On EW bets, only "win" part boosted. Online only. Player restrictions and T&Cs apply.
Claim it now

Enhanced Odds - Top Price Guaranteed

Look out for the 'Top Price Guaranteed' stamp on the William Hill website for UNBEATABLE prices on selected Enhanced Odds.
Claim it now

Horse racing – £20 risk free first bet money back in cash

New customers only. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £/£20. T&Cs apply.
Claim it now

Each Way Extra

Each Way Extra gives you the option to increase or decrease the number of places in a race when you are betting Each Way on selected Horse Races. T&Cs apply. 
Claim it now

bet365 Price Promise

bet365 will be best price or joint best price on every horse for all races shown live on ITV Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets from 10am on the day of the race up to 15 minutes before the scheduled ‘off’ time for each ITV race. Prices matched against selected bookmakers. Bet restrictions and T&Cs apply.
Claim it now