Top price guarantee on horse racing

Getting the best possible odds on your selection is key to making a long term profit from horse racing betting and systems like value betting.

When it comes to the big races, William Hill has you covered.

With William Hill’s Top Price Guarantee you are guaranteed that the prices on offer in the biggest races will beat anything the other major bookmakers have to offer.

How William Hill Top Price Guarantee works

To benefit from William Hill’s Top Price Guarantee you will need to look out for notifications on the William Hill website or app that the special will apply to a forthcoming race.

Once you know that a race is covered by Top Price Guarantee, you will need to place your bet after 9am on race day to benefit from top odds on your selection.

William Hill promises to beat the prices of the following bookies as part of this offer:

• Sky Bet
• bet365
• Ladbrokes
• Paddy Power
• Coral
• Betfair Sportsbook

If your race is covered by the Top Price Guarantee you won’t need to do anything else to benefit from this offer. Simply place your bets within the eligible time period and you’ve scored top value.

William Hill Top Price Guarantee FAQ

Key terms

a. For all bets placed we compare our prices with those of Sky Bet, Bet365, Ladbrokes, Paddy Power, Betfair Sportsbook and Coral.

b. Our price comparisons only include standard fixed odds win market, un-restricted, non-promotional prices from the listed bookmakers.

c. If, at any time during the top-price period, we notice that any of the listed bookmakers are displaying a better standard price on the event markets, we will at our sole discretion, adjust our price to either match it or beat it as soon as reasonably possible.

d. If a customer places a bet during the top-price period and finds a better price with one of the above-named bookmakers publicly available at the time the customer placed their bet with William Hill, we will guarantee to settle their bet at the next highest price in accordance with the industry standard pricing ladder available here.

e. To claim for a stake placed in shop bring in physical evidence of the comparable price and your unsettled winning bet slip.

f. To claim for a stake placed online, contact us on Twitter or Live Chat, provide a screenshot of the comparable price, the account number or username and the queried unsettled winning bet.

g. We reserve the right to change or withdraw our Top Price Guarantee promotion if unavoidable circumstances beyond our control make it necessary and not to do so would be unfair to those who sought to participate within the original terms or those who sought to participate within the original terms would not be disadvantaged. This will not affect any bets placed before the change or withdrawal.

General Terms and Conditions

• a) We expect you to be fair when you take part in promotions. We consider certain types of play to be unfair and to break these terms and conditions. These unfair types of play include the following.
  • Using ‘minimal risk wagering patterns’ (that is, a set pattern of bets or stakes that unfairly minimises risks).
  • Using more than one account in order to get more than the number of bonuses allowed for each customer.
  • Sharing personalised promotions (that is, promotions only available to specific customers we offer them to) with others. This includes taking part in any personalised promotion forwarded to you by someone else when it was not intended for you.
  • Taking part in a promotion that is not available in the country you live in.
  • Colluding with other customers (that is, plotting with others to gain an unfair advantage).
  • Using more than one account per person, per household or per IP address.

• If you take part in any play that we consider to be unfair, we may cancel any bonuses or promotions applied to your account, reclaim any bonus you have received as part of any promotion we have cancelled, and either:
• void any bets funded by a bonus (that is, treat them as if they had never been placed); or
• remove any winnings relating to any bonus.
• Regardless of anything else set out in these terms and conditions, you can withdraw funds from your main balance at any time, except where we must withhold the funds to meet our legal or regulatory obligations.
• You cannot take part in this promotion if we have previously banned you from taking part in promotions, or from betting or playing any games on our website.
• We can withhold or refuse to pay any winnings from a bonus if funds you paid into your main balance (including any amounts you have already used) are cancelled or denied by any payment service (for example, your card provider).
• We can change or cancel this promotion, or change these terms and conditions:
  • without giving you notice, if the change or cancellation is needed because of any change in law or regulation; or
  • by giving you notice beforehand, if the change or cancellation is for any other valid reason (for example, if there is a fault in the software or systems that we use to provide this promotion, or we identify a mistake in these terms and conditions).
• We can also award an equivalent bonus to the one referred to in this promotion.
• We will not be responsible for any technical, hardware or software failures, or any unavailable or lost network conditions which may result in incorrect information being displayed or affect your ability to enter or take part in the promotion. If there is any dispute over your eligibility for the promotion, our decision will be final.
• Your use of our website, and your gaming or betting, is governed by the general terms. You must read the general terms and these terms and conditions before you take part in this promotion. If any of these terms and conditions conflict with the general terms, these terms and conditions will apply.
• These terms and conditions are governed by, and interpreted in line with, the laws of England and Wales. Any legal action in connection with these terms and conditions will be dealt with in the courts of England and Wales.