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William Hill offers a Best Odds Guaranteed (BOG for short) on horseracing in the United Kingdom. This ensures that you’ll get the SP if this is higher than the price you took on your selection on race day.
The BOG from William Hill doesn’t require you to do anything more than place your bets after 10am on race day and to places these bets on races that take place in the UK.
Best Odds Guaranteed are a value-add that has spread amongst bookmakers, with their customers now expecting to get some extra value if SP odds on their selections drift after they place their bets.
If the above sounded like Greek to you, best odds guaranteed at William Hill basically gives you a chance to earn a bigger payout on a winning horse if its price at the time it started its race was higher than odds that were recorded when you placed your bet.
As an example, let’s say you placed a £10 bet on Ragamuffin to win his race at 2/1 on the morning of his race. By the time the race starts his price is 4/1.
He goes on to win the race, and thanks to BOG your bet gets paid out at 4/1 rather than 2/1. This nets you a profit of £40 – £20 more than what you would have earned on your original bet.
Always keep the qualifying period for BOG bets in mind if you plan to cash in on this value-add. At William Hill any bet placed before 10am on race day, including any antepost bets, will not qualify for BOG.
Yes, William Hill offer their Best Odds Guaranteed promotion on horse racing in the United Kingdom.
Yes, William Hill Best Odds Guaranteed applies to any race in the United Kingdom, including high-profile races like the Grand National.
However, note that time restrictions apply. You will not be able to get Best Odds Guaranteed on any antepost bets or bets placed before 10am on race day.
You have from 10am (UK time) to the time the race starts to place a bet that will qualify for the Best Odds Guaranteed offer.
The Best Odds Guaranteed offer applies to any qualifying bet placed with William Hill, whether online or in a betting shop.
Yes, the Best Odds Guaranteed promotion is paid out on all races run at the Cheltenham Festival.